Lady Gaga's $30 Million Twitter Account

futurejournalismproject:

The Wall Street Journal estimates that Lady Gaga’s Twitter account is worth $30 million.

The math is kind of fuzzy but they arrive at the number by saying that her ability to connect with, promote to and otherwise engage with her 20 plus million followers is worth about a third of the estimated $90 million that she earned over the past year.

Twitter’s a cash cow for other celebrities as well:

Reality stars fit right in with Twitter’s instant-fame ethos. The highest celebrity endorsers can earn up to $20,000 for a single tweet, but some companies have offered $100,000 to sponsor a celebrity’s Twitter account, according to Jennifer P. Brown, of social media agent SponsoredTweets. Brown recently received one such offer, but declined as she says the brand in question wasn’t a right fit for the celebrity. She wouldn’t name the brand or celebrity. Reality star Khloe Kardashian’s tweets to her 6.4 million followers are worth $9,100 each, Brown says.

For those curious, the FJP earns approximately zero dollars for our posts but find Twitter invaluable.